Concept and treatment
A single visual idea, written into a clear narrative, tonal and production framework.
The work begins with the same decisions every strong film requires: point of view, performance, composition, movement, rhythm and restraint. Generative tools expand what can be tested and produced. They do not replace the director's responsibility for what belongs in the frame.
Visual development
Character, environment, lens language, movement and continuity developed before final production.
Generative production
Model selection and shot generation guided by continuity, art direction and editorial intent.
Finish
Edit, compositing, sound, color and delivery designed as one film rather than a collection of generated clips.